D R      R E E F     K A R I M ' S

MAD GENIUS  MAKEOVER VIP

 

A Three-Hour
LIVE VIP Private Coaching Experience
Directly with Dr. Reef Karim

  

The wisdom, strategy, and experience you receive will be invaluable and completely change the way you approach media, messaging and communication. If you want rapid ROI on communicating more effectively on podcasts, interviews, ads, social media, keynotes, TED talks, pitches, summits, webinars, TV appearances, website sizzles, and more, THIS IS HOW YOU  DO IT. 


What You Will Get:

  • PAST PERFORMANCE AUDIT  
    What's working and not working in your videos (social media, ads, website sizzle, podcast interviews, podcast hosting, television appearances, brand videos) including your performance, your scripting, your hooks, your open & close, your CTA and more. This is invaluable and an immediate pattern-interrupt with the potential for rapid growth and skill building. 

  • EXPERT STORY 
    How do you position yourself as an expert who is THE best person to solve your client's problem? Where your expertise comes out as a story (not a list like most experts), and you seem destined to be THE person to help your clients. This powerful method of the expert story can also be applied to your biography.

  • NETWORKING MAD GENIUS PITCH
    How to script and perform your custom networking pitch (rooted in psychology, neuroscience, and audience emotional investment) for events, conferences, and introductions wherever you go so that you have maximum impact, and generate maximum curiosity and high-level engagement. This is the game-changer to attracting more clients, business opportunities, collaborations, and media interviews.

  • ASK REEF ANYTHING ABOUT MEDIA, MESSAGING, CONTENT CREATION, SCRIPTING, & PERFORMANCE
    The opportunity to ask Reef Karim anything about your business: (branding, messaging, podcasting, content creation, social media, YouTube channel, television appearances, pitches, webinars, summits, TED talks, keynotes, getting more media) and anything about the Mad Genius platform and curriculum. We want this to be as practical for you as possible with immediate ROI.


Learn the SECRETS
behind many of the world's greatest speakers & sales people starting with...


EMOTION EXCHANGE

The power to emotionally move your audience to take action by getting them to FEEL something;  this is the secret weapon of many of the top influencers, speakers, sales people. 

As a Health & Wellness Professional, you have been taught information exchange. But, to generate much more impact, influence & scale, it's time to learn the power of emotion exchange.

This is our Specialty!

 

 

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The Future of Health Is Health Communication

 

If you are a Health & Wellness Expert, you face some real problems. 



TRUST

Public trust of Health experts is almost half of what it was pre-Covid (from 71.5% to 40.1%) 

Why? From Covid misinformation, the opioid epidemic, capitalistic greed, internet medical information, pharma consumer marketing, and louder and more media-savvy non-experts denigrating trained, established, and experienced Health and Wellness professionals.

 

MISINFORMATION

More than 80% of Americans use the internet or social media to find healthcare information.

Yet, the U.S. is the second leading country of consuming & distributing health care misinformation. Why? Because most credible, smart, and experienced health and wellness experts have little to no communication training, media footprint, persona development, and disruptive messaging experience. 


MARKETING

It's noisier than ever in the media space, as everyone seems to have an opinion on social media and podcasts.

In one study, 44% of Gen-Z'ers trusted YouTube over Medical Doctors for their health information. That's crazy but it makes sense because most professionals don't have business training in communication. If you are a Health Expert, it is not a luxury but a necessity to learn the skill of disruptive messaging, media, and communication training. We are on a mission to arm health & wellness professionals with the skills and insight to get their message out there in a big way so you are the health & wellness thought leaders and not the non-expert influencers. This is how we regain public trust and combat misinformation and the increasing noise of irresponsible opinions. 


BUYING BEHAVIOR

Harvard Business Review & Gallup both report that consumers buy because they FEEL an emotional connection to a person, product, or problem.

It's on you to create that emotional feeling so your desired audience and clients feel more connected to the problem you solve, your products and the face of the brand (often the founder or expert). This is the opposite of the old days of rational buying when you buy specifically because you need something. Gallup says we are now 70% emotional buyers and 30% rational buyers. 

 

CONFORMITY

Health Education is automated, with high stakes, based on facts, patterns, and experience. It's Information Learning Only.

Experts do a lot of rigorous training, but not in communication; they are not trained in disruptive communication, persona development, how to stand out, performance techniques, and content creation strategy. The reality is if you don't know HOW to convey your message and be memorable, you'll never know the impact you could have.
Look, you've spent years learning how to be a technical expert, it's now time to learn how to tell your story and powerfully communicate to command an audience and make a large impact. 

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The Mad Genius Makeover

Is a powerful three-hour experience for busy health and wellness professionals and entrepreneurs who want to upgrade their skills in content creation, disruptive messaging, storytelling, and audience engagement, to stand out, deepen your connection with current clients and future prospects, scale your business, and be recognized as an innovative thought leader in your industry.

 

If you are looking for a game-changer for your brand and business, this is it!

You'll change the way you do content creation, look at messaging, and approach media.


Mad Genius is based on SCIENCE; specifically the neuroscience of emotional encoding and neuromarketing, and the psychological science of audience emotional investment and existential psychology. And that science is integrated with performance techniques from the entertainment industry to teach you disruptive communication and emotion exchange to build your camera, stage, and podcast media presence and spark emotional investment in your audience so they feel inspired to take action; on podcasts, ads, TED talks, keynotes, summits, webinars, investor pitches, TV appearances, YT shows, and so much more. 

There are so many credible, qualified, smart health experts who have really important messages to share, life-changing messages, life-saving content, who aren’t seen, and who don’t stand out amongst the noise. Let’s be real. You have spent so much time, energy, and resources to get trained in your technical expertise.


Now, it’s time to get trained in how to COMMUNICATE that expertise.

Because if you don’t know how to package WHAT you say and know HOW to say it, you’ll be left behind. It doesn’t matter how many degrees you have or how much specialty training you have, or where you went to school, what matters is can you engage an audience and emotionally inspire them to take action; to follow you, buy from you, and passionately believe in your ideas, messaging, and movement. 

 

Imagine an exclusive business training customized for you...

In messaging, media, story-telling, and communications designed completely FOR YOU, the health and wellness expert, by ONE OF YOU (who has been on the biggest shows and biggest stages at the highest level of media and entertainment) 

THE MAD GENIUS METHOD

 

STORY
PERSONA DEVELOPMENT
NARRATIVE STORYTELLING

MESSAGE
DISRUPTIVE MESSAGING
IP DEVELOPMENT

PERFORMANCE
PERFORMANCE MASTERY
PRODUCTION MASTERY

ENGAGEMENT
AUDIENCE INVESTMENT
NEUROSCIENCE OF SALES

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To offer this kind of experience requires an integration of science, business, and performance; which is very hard to find.

 


Our founder, Dr. Reef Karim, just happens to excel at all three and saw an immediate need to arm Health & Wellness experts with the skills, techniques, and wisdom of influential content creators, AND the distinction and performance training of memorable thought leaders, AND the neuromarketing and behavioral economic strategy for rapid audience engagement, so that OUR expert voices are the ones helping people heal. NOT the non-expert influencers and loudest voices on social media and podcasts who often spread misinformation and non-efficacious solutions. 

Dr. Reef is a transformational scientist, sought-after communications advisor, and award-winning performing artist, who believes that the future of health is Health Communication as he grew tired of seeing so many smart health & wellness experts, with life changing and life saving messages, NOT be seen, heard, or have great impact.  That's why he created Mad Genius.

Reef and his team are on a mission to train
 as many health professionals and disruptive entrepreneurs as possible in the Mad Genius Method so they are skilled and seen as preeminent thought leaders, NOT just in their clinics, centers, and hospitals, but on social media, on podcasts, on television, in film, and in all media. 

 

THE MAD GENIUS FOUNDER:  DR. REEF KARIM


Reef Karim has been on the biggest shows and biggest stages

 

Reef has been interviewed by: Oprah, Larry King, Anderson Cooper, Dr Oz. Dr Phil, Deepak Chopra, Today, GMA, Fox, and so many others for his expertise and innovation on the human mind. He has performed for arena audiences of 10,000, high powered board rooms of 10, and everything between. 

Forbes pens, "Dr Reef Karim has worked with a who's who list of A-List Actors, Politicians, Royalty, Rock Stars, Professional Athletes & Fortune 500 CEO's" 

Dr. Reef is one of the only people in the world to excel at both Health & Wellness (as a technical expert, clinician, researcher, and academic), AND excel in performance and entertainment, (as a television host, feature film & television actor, television consultant, writer, improv artist, stand-up comic, and dancer for television and stage). 

This is why Mad Genius is THE premiere communications training as it's proven, comprehensive, and highly unique and original. 

There is frankly nothing like it, as it integrates the art of performance, the science of the human mind, and the business of audience investment strategy, like no other. 

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Mad Genius Makeover VIP
3-Hour Strategy Session 

$4,997

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Mad Genius Makeover VIP
Full Day Strategy Session 

$9,997

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