PERFORMANCE MASTERY

A Workshop With Dr. Reef Karim

An experience of wisdom, science, and comedy through the lens of Performative Mastery. Learn how to engage an audience deeply.

Nightlight Studios
191 Monterey Pass Rd, Monterey Park, CA 91754

Date: 12/30/23

Time: 3pm to 430pm (after the keynote presentation)

Speaker/Performer: Reef Karim

PERFORMANCE MASTERY

Definition: 
To operate in human excellence through authentic expression and the ability to communicate through performance. This applies to sales, relationship deepening and building significance in one's personal and professional endeavors.

Welcome To The Madness!

The Madness of a live event that's part speaking engagement, part musical, part stand up show, part storytelling, and part group participation dance show.

Disclaimer:
This is not an ordinary lecture, it's an experience. 

Why?

Because Reef Karim is NOT just a talking head. He's a highly engaging scientist, master storyteller, and known performer who shares his point of view after decades of training and experience on the human condition. Reef sees things that most people don't (no, he's not crazy, just a little mad.. as in mad genius)

WHAT YOU'LL LEARN
FROM PERFORMANCE MASTERY & REEF KARIM
1)  How to tell a captivating story to have people on the edge of their seats. Storytellers rule the world.
2) Why shifting your Madness is the key to life
3)  How to figure out your calling
4)  How to connect who you are to what you do and be able to communicate it. 
5)  The power of emotional communication and emotion exchange.

Award winning actor, writer, comic, television host, and humanistic psychiatrist, Reef Karim, will teach the art and science of Performative Mastery, tell powerful and funny stories, share insider tips and wisdom to deepen your life, and provide you tools to make your life more connected and prosperous. Reef will share his thoughts on existential psychology, neuroscience, behavioral economics, relationship building, emotional communication and how to succeed and find more meaning in an often toxic and limiting world. You'll learn how to stand out from the sea of others who do what you do so that you come across more dynamic, captivating, and memorable. You'll learn to Master The Madness and awaken your inner Mad Genius.

OUR SPEAKER

Dr. Reef Karim is a world-renowned expert in human behavior, relationships and emotion exchange. As a humanistic psychiatrist specializing in existentialism and neuroscience, and as an award winning performer who has hosted multiple network television shows and acted in big feature films, Reef realized that we all need to know HOW to express who we are, what we do, why we do it, and what we believe in to deepen our existence, and as such, he founded the business training platform Mad Genius to help entrepreneurs, personal brand owners, coaches, and CEO’s elevate their communication skills to generate more sales, clients, and visibility by learning the art and science of emotional communication. He also built the brand Master The Madness, to help individuals diminish the toxic external madness out there and increase the soulful and creative madness within us. As a television host, feature film actor and digital content writer, Reef knows how to create powerful content. Dr. Reef has been interviewed by Oprah, Deepak Chopra, Larry King, Anderson Cooper, and many others for his take on the human experience. He’s been on the biggest stages and biggest shows, trained with Oprah’s media trainers, and went to film school for narrative writing and audience engagement strategy. Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy). Reef Karim built the company Madness Inc. to connect WHO you are with WHAT you do with WHAT you love to watch.

FREUD MEETS BUDDHA

Online Event

Date:  June 28th, 2022

SPEAKER

Dr. Reef Karim


Why do so many smart, talented, and hard-working people feel so unfulfilled and uninspired right now?

Feeling like something is missing?

What’s Missing?

YOU

Your essence. Your inner knowing. Your soulful expression.

If you’ve been feeling all the externalized pressure, stress, fear, conflict, and overstimulation, then you know how important it is to get out of your head and into your heart and soul.

It's time to turn down the volume of the external world and turn up the volume in you.

Let’s take a deep dive into your soulful expression and originality and what It says about you.

Dr. Reef will take you through the stages of his powerful Soul CV process.

How do you see the story of your life by connecting to your inner knowing and soulful truth.

If you’re interested in living with more passion and purpose, this is definitely for you!

Bring more of who you are to what you do.

What if we could design our life, follow our calling, deepen our relationships, based on our inner knowing and soulful expression?

WHAT YOU’LL LEARN

1) The energy that powers us from within

2) How to turn down the volume of the external world

3) How to turn up the volume within you

4) The Soul CV Process

5) Creating your own Soul CV

EMOTION EXCHANGE 
The Workshop

THE ART & SCIENCE OF EMOTION EXCHANGE FOR HEALTH & WELLNESS PROFESSIONALS

Health Business Growth Conference
Date: April 04, 2022
Time: 3pm to 4pm (after keynote) 

With: Dr. Reef Karim

EMOTION EXCHANGE

Powerful communication is NOT information exchange, it's emotion exchange.

You don't want your desired audience to THINK of you. You want them to FEEL your message, FEEL your solution, FEEL your products and services working in their life. You want them to EXPERIENCE what working with you and buying from you would be like. This is how you create a deep connection with your people, with your audience. 

Here's the problem... almost all Health & Wellness Professionals have been trained solely in information exchange and have no training in emotion exchange. 

You can't just share information and expect people to come to you.

When choosing between multiple professionals, people gravitate to those individuals who they trust, who they like, who they feel like they know, who they feel "get it", who have a personal story themselves, and who have earned the right to speak to them. 

The public trust of health experts is lower than it's been in a long long time. There are many reasons for this but it's imperative that Health & Wellness Professionals regain the public trust and develop ways to deeply connect with their desired audience in a short amount of time.

Dr. Reef Karim integrated existential psychology, neuroscience, behavioral economics and Hollywood Performance Techniques for Audience Engagement to create a powerful platform called Mad Genius.

The Mad Genius Method has helped politicians, A-list celebrities, royalty and CEO's to become highly effective communicators. 

It's time YOU learned this powerful platform and deploy this skill in your life. 

Introducing... EMOTION EXCHANGE


WHAT YOU'LL LEARN
1)  When to use information exchange and when to use emotion exchange in communication.
2)  How to use the power of emotion exchange in sales conversations
3)  How to use the power of emotion exchange in relationship conversations and conflict resolution
4)  How to regain public trust for Health & Wellness Professionals by moving people emotionally to take action.
5)  How to inspire people to experience your message, products and services to trust you, work with you, buy from you and believe in your message and ideas.

YOUR SPEAKER
Dr. Reef Karim specializes in why we do what we do, how to disrupt old thinking by developing more cognitive flexibility, and the art and science of emotion exchange as a powerful communication strategy. As the founder of Mad Genius and Master The Madness, Dr. Reef integrates existential psychology, neuroscience, behavioral economics and performance training to  people develop more significance and connection in their personal life and more sales and scale in their professional life. He has worked with A-list celebrities, politicians, CEO's and royalty to become powerful communicators.

As a double-board certified medical physician and humanistic psychiatrist specializing in existentialism and neuroscience, and as an award winning performer who has hosted multiple network television shows and acted in big feature films, Reef realized that we all need to know HOW to express who we are, what we do, why we do it, and what we believe in, to deepen our existence, and as such, he founded the business training platform Mad Genius to help entrepreneurs, personal brand owners, coaches, and CEO’s elevate their communication skills to generate more sales, clients, and visibility by learning the art and science of emotion exchange. He also built the brand Master The Madness, to help individuals diminish the toxic external madness out there and increase the soulful and creative madness within us. As a television host, feature film actor and digital content writer, Reef knows how to create powerful content. Dr. Reef has been interviewed by Oprah, Deepak Chopra, Larry King, Anderson Cooper, and many others for his take on the human experience. He’s been on the biggest stages and biggest shows, trained with Oprah’s media trainers, and went to film school for narrative writing and audience engagement strategy. Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy). Reef Karim built the company Madness Inc. to connect WHO you are with WHAT you do and WHAT you love to watch. 

STORY CIRCUIT 
The Workshop

THE WINNING FORMULA TO ENGAGE AND DEEPLY CONNECT WITH YOUR DESIRED AUDIENCE IN A SHORT AMOUNT OF TIME.

FOR MORE SALES, SIGNIFICANCE & SCALE IN YOUR BRAND & BUSINESS.

THIS PROCESS IS THE SECRET BEHIND MANY OF THE WORLD'S GREATEST SPEAKERS & SALES PEOPLE.

Health Business Growth Conference
Date: April 05, 2022
Time: 3pm to 4pm (pacific)

With: Dr. Reef Karim

STORY CIRCUIT

Want to deeply connect with your current clients, future prospects, and desired audience?

Want to feel more confident and connected in public speaking? On videos, podcasts, stages, social media, meetings and even TV appearances? 

Want to be more memorable when you speak?

Want to come across as a powerful authority and significant thought leader in your industry? 

Then you need to learn the Story Circuit. 

The Story Circuit process has everything you need to create social media content, give a TED Talk, develop and deliver powerful Ads, product videos, website sizzles and brand videos. 

Imagine having one powerful framework that you can deploy wherever you go in business and in your personal relationships. 

This process will change you.
It will change how you communicate.
It will change how you show up and how people see you. 

This is a technique and skill that will serve you for a lifetime. 

In this talk, you will learn what the Story Circuit is and have an introduction in writing your three main brand stories and connecting them to your eight expressions.


WHAT YOU'LL LEARN
1)  The 3 Stories of the Story Circuit for building a powerful brand & business.
2)  The 8 Expressions of the Story Circuit for delivering information and stories with confidence, clarity, and conviction.
3)  How to deploy the Story Circuit in all the content you put out there; be it a podcast interview, TED talk, product ad, brand video or social media content.
4)  How to expand and connect to the different expressions within you through acting, improv, hosting techniques and embodiment training. 
5)  How to write and deliver your personal struggle story and then communicate in business and your personal life. 

YOUR SPEAKER
Dr. Reef Karim specializes in why we do what we do, how to disrupt old thinking by developing more cognitive flexibility and the art and science of emotion exchange as a powerful communication strategy. As the founder of Mad Genius and Master The Madness, Dr. Reef integrates existential psychology, neuroscience, behavioral economics and performance training to help people develop more significance and connection in their personal life and more sales and scale in their professional life.

As a double-board certified medical physician and humanistic psychiatrist specializing in existentialism and neuroscience, and as an award winning performer who has hosted multiple network television shows and acted in big feature films, Reef realized that we all need to know HOW to express who we are, what we do, why we do it, and what we believe in, to deepen our existence, and as such, he founded the business training platform Mad Genius to help entrepreneurs, personal brand owners, coaches, and CEO’s elevate their communication skills to generate more sales, clients, and visibility by learning the art and science of emotion exchange. He also built the brand Master The Madness, to help individuals diminish the toxic external madness out there and increase the soulful and creative madness within us. As a television host, feature film actor and digital content writer, Reef knows how to create powerful content. Dr. Reef has been interviewed by Oprah, Deepak Chopra, Larry King, Anderson Cooper, and many others for his take on the human experience. He’s been on the biggest stages and biggest shows, trained with Oprah’s media trainers, and went to film school for narrative writing and audience engagement strategy. Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy). Reef Karim built the company Madness Inc. to connect WHO you are with WHAT you do and WHAT you love to watch. 

MAD GENIUS METHOD
The Workshop

HOW TO UNLEASH THE MAD GENIUS IN YOU BY LEARNING THE MAD GENIUS METHOD

THE INNOVATIVE, EXPRESSIVE & DISRUPTIVE YOU

YOUR MAD GENIUS IS YOUR IT FACTOR. IT'S WHAT MAKES YOU COME ALIVE. 

LEARN HOW TO TAP INTO YOUR MAD GENIUS AND COMMUNICATE WHO YOU ARE, WHAT YOU DO AND WHY YOU DO IT WITH CONFIDENCE, CLARITY AND CONVICTION.

LLDA Summit 2022
Date: October 4th, 2022
Time: 9pm to 10pm (pacific)

With: Dr. Reef Karim

MAD GENIUS METHOD

Let's be real. 

Most experts have no idea how to pitch themselves. They have no idea how to share WHO they are, WHAT they do and WHY they do it in a way that's engaging, captivating, energized, and has people leaning in and sitting at the edge of their seats. 

Why?

Because experts are great at what they've been trained in.

Information. Procedures. 

But, they've never been trained in HOW to deliver that information, specifically in a way that will gain more trust, relatability, and inspiration such that the desired audience will TAKE ACTION.

In fact, most experts have been taught the exact opposite of what they should be doing in this media-dominated culture we live in. They've been taught NOT to share their struggle story. NOT to gain trust by revealing more of who they are and why they do what they do. 

Most experts don't even know their story, let along how to deliver that story

That's where the Mad Genius Method comes in.

In this talk, you will learn the four pillars of the Mad Genius Method and how to elevate your brand and business by utilizing these four steps in a specific and sequential manner.

This process has had amazing results with our alumni; increased ad engagement by 50%, attracting new investor capital of over 3 million dollars, crushing a new talk with high audience engagement on a Tony Robbins stage, pushing through blocks and resistance in a few weeks that have been consuming one of our alumni for over a decade. 

This works and you're going to learn how you can utilize it in your life.

STORY
Soulful Distinction & Differentiation

MESSAGE
Disruptive Message, Divergent Thinking & Cognitive Flexibility

PERFORMANCE
Powerful Performance Techniques from the Hollywood Entertainment Industry (hosting, acting, improv, embodiment training)

ENGAGEMENT
Audience Engagement Strategies & Tactics From The Psychology of Influence, Behavioral Economics & Advertising To Add Emotion Exchange To Your Ongoing Information Exchange to create a winning combination in your communication. 

WHAT YOU'LL LEARN
1)  How to Develop & Deliver Your Personal Struggle Story 
2)  Learn the Art & Science of Emotion Exchange instead of relying on Information Exchange for Communication
3)  Learn targeted Hollywood Audience Engagement Techniques for Communication that come from the worlds of hosting, acting, improv and embodiment training
4)  Expand your Cognitive Flexibility to be able to come up with new ideas and innovative solutions through Divergent Thinking
5) Learn To Be More Disruptive in your Messaging to Gain The Attention of your Desired Audience

YOUR SPEAKER
Dr. Reef Karim specializes in why we do what we do, how to disrupt old thinking by developing more cognitive flexibility and the art and science of emotion exchange as a powerful communication strategy. As the founder of Mad Genius and Master The Madness, Dr. Reef integrates existential psychology, neuroscience, behavioral economics and performance training to help people develop more significance and connection in their personal life and more sales and scale in their professional life. As a double-board certified medical physician and humanistic psychiatrist specializing in existentialism and neuroscience, and as an award winning performer who has hosted multiple network television shows and acted in big feature films, Reef realized that we all need to know HOW to express who we are, what we do, why we do it, and what we believe in, to deepen our existence, and as such, he founded the business training platform Mad Genius to help entrepreneurs, personal brand owners, coaches, and CEO’s elevate their communication skills to generate more sales, clients, and visibility by learning the art and science of emotion exchange. He also built the brand Master The Madness, to help individuals diminish the toxic external madness out there and increase the soulful and creative madness within us. As a television host, feature film actor and digital content writer, Reef knows how to create powerful content. Dr. Reef has been interviewed by Oprah, Deepak Chopra, Larry King, Anderson Cooper, and many others for his take on the human experience. He’s been on the biggest stages and biggest shows, trained with Oprah’s media trainers, and went to film school for narrative writing and audience engagement strategy. Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy). Reef Karim built the company Madness Inc. to connect WHO you are with WHAT you do and WHAT you love to watch. 

TROLL TALK WORKSHOP

OUR SPEAKER

Dr. Reef Karim is a world-renowned expert in human behavior, emotional communication, and how to overcome blocks, resistance, limitation, and old thinking. As a humanistic psychiatrist specializing in existentialism and neuroscience, Dr. Reef believes we live in a culture that is currently toxic to authentic soulful expression. As such, Reef has made it his mission to help people Master The Madness to shift their energy and expand their creative vision to live a more meaningful, passionate, and productive life. Dr. Reef has been interviewed by Oprah, Deepak Chopra, Larry King, Anderson Cooper, and many others for his take on the human experience. He’s been on the biggest stages and biggest shows, talking about personal discovery and mental health. Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy).

THE HUMAN CONNECTION WORKSHOP